To create a dynamic product promotion video for two new sets of alloy wheels for online marketing.
We were lucky enough to have access to Donnington Race Circuit for the day whilst filming this piece, giving us the opportunity to film moving and static shots on track. Shooting all of the moving shots out of the boot of the filming car and also mounting a camera to the side of the subject car, we were able to get some very dynamic and diverse shots. We went for a dramatic edit, using slow motion, black white filters and a Hip-Hop style music track to make the film sell.
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